No matter what type of food you offer, it’s important to design a beautiful menu that’s both visually appealing and easy to read. The art of menu styling combines graphic design and photography together to create something customers will love. Read on for a few helpful tips so you can create a gorgeous menu that’s also accessible to your customers.

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• Start your menu from left to right, just like you would a book. Research has shown that consumers actually scan a menu this way rather than by focusing on the upper right-hand corner first.

• Section each type of food into different areas based on the category. For example, group appetizers in one portion, and main dishes and desserts in others so that people can find what they want quickly.

• Incorporate a few photos of your best, most popular dishes, but use them sparingly. Beautiful photos of your food are helpful, but too many pictures can become distracting and cause confusion for your guests.

• Consider using bold colors for your next menu styling. Rather than the classic black and white text, choose a bold, rich color for the background of your menu instead.

• Mix some unique illustrations in with your menu to give it some personality. Custom illustrations will help your restaurant stand out, and they’re a great tool to help you create effective branding.

• If you prefer to separate your food items in boxes, this is another great way to design a menu. Simply group each category by type, then use bold borders to surround each area and separate them visually this way.

• Get creative and use typography that goes along with your restaurant’s theme. The goal is to create a menu that reflects who you are as a business and what type of food you’re offering to your customers.